Tips to accomplish effective online presence
Nowadays World Wide Web has increasing competition with the arrival of new businesses online. To sustain the competition and reach your goals you need a website which serves as conversion engine effectively. To design and develop a website as conversion engine expert developer with a Search engine optimizer is unpreventable. A website developed with proper optimization as per the search engine guidelines will lead you ahead of all other competitors. Here are some tips to make a website accomplish its effective online presence.
Design and Develop a website that has a load time less than 10 seconds with 56k modem as much as possible. Since it is one of the ranking signals as well as avoids the user’s extreme dislike.
Optimize images with appropriate file format such as GIF, PNG, and JPEG. Reduce the image dimensions using image editors such as Photoshop, Microsoft picture manager etc. Compress the content of all your webpage data into solitary file with reduced file size using tools like HTTP compression. Place the CSS style sheet and Java script at the end of HTML which restricts such design files to be downloaded every time when the page is requested.
Design and develop a website with Spider and User friendly Navigation. It allows search engine to crawl easily as well as helps user to navigate easily. Avoid canonical pages, doorway pages and orphan pages and maintain a proper hierarchy throughout the website. Use customized error pages to guide your users to a proper webpage who mistyped or clicked an expired link of your website. Sitemap XML and HTML should be created for both search engines and users.
Use unique Title, Meta Description and Meta Keywords for every page. Use 6 to 12 words with minimum 66 characters which is good length for a title and try to place the primary keywords first. Don’t stuff keywords in Meta description instead use 25 to 30 words within 150 to 160 characters maximum and develop it in a sentence structure. Meta keywords should 100 to 250 characters and don’t place repeated keywords next to each other. Use keywords or Phrases from your actual content.
Link building strategy is an appropriate task which increases your authority for the most suitable keyword. Start link building with various strategies such as directory submission, social bookmarking, forum posting, profile creation, link wheel, article submission etc. Do not submit to Free for All sites. Try to build links in proper category of a good page rank sites.
The above tips are white hat SEO strategies that can help your website accomplish your online presence more effectively.
TreeShore is an information technology services company situated in Chennai, India. TreeShore focuses on SEO friendly website design, website development, e-commerce, Software development. LeadVisit is an Internet Marketing brand dedicated by us to shout online and create awareness online on behalf of our clients for successful lead generation and unique visits by proven Internet and Digital Marketing Strategies.